Mozilla Firefox

Mozilla Firefox

FIREFOX ON ANDROID

Introducing Firefox on Android. As part of a collaborative team effort we were asked to help execute the illustrations needed for this online video introduction. After working through story boards we illustrated all screens needed to implement the final video. In the end we helped come up with a fun, easy to follow explanation of benefits to having Firefox on Android.

Thanks to Joel Bowers for inviting us to be part of this collaboration!

Illustration

 

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Panera Bread

Panera Bread

PACKAGING CONCEPT

As part of Panera's packaging refresh we were asked to explore new packaging as Panera moves forward with their new food policy to clean up their foods – "Food You Can Trust". Along with the clean foods initiative they were looking to improve upon the current graphics to feel more on brand. The goal was to have a craft feel, functional with clean and minimal design. Ink coverage and number of colors were kept to a minimum. The clean white substrate and illustrated offerings support the fresh, clean foods initiative.

Package Design, Illustration

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Bakery Bags.jpg
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Panera Bread

Panera Bread

SMALL BATCH BAKERY

Located on the Yale campus, this new concept store features bakery items served individually and in small batches – hot and fresh right from the oven. From logo to menu design our goal was to give this a small batch, crafted feel while maintaining the Panera brand that we all know and love. 

Thanks to Matt Hulsman at dcubestudios for our beautiful photography. Photo shoots were the tastiest!

Brand Identity, Logo Design, Menu Panels, Handheld Menus, Environmental, Point of Sale, Packaging, Uniforms

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Small Batch Uniform.jpg
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SB Wall.jpg
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SB Handheld Menu.jpg
AM Menu Panel.jpg
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SB Window.jpg
Panera Bread

Panera Bread

TAKE OUT & DELIVERY CAFE 

Panera Bread’s first take out & delivery cafe. This test involved exploration of environmental design, logotype, signage, promotional materials and online menu design. 

Environmental, Logotype, Uniform,
Vehicle, Promotional Materials, Digital

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Panera Bread

Panera Bread

DO THE RIGHT THING

Whole grains, select organic and all-natural ingredients, antibiotic-free chicken... this series of chalkboard rails was designed to tell the story about the benefits of eating at Panera Bread. You’ll be reminded why you’re glad you stopped in!

Environmental

 

Panera Bread

Panera Bread

BAKERS RESERVE BATCH

This offer was to promote the use of locally sourced whole wheat flour. A limited batch of NY State wheat bread was enjoyed exclusively by MyPanera customers. Through an email marketing campaign each customer was invited to be a part of this special offer. They received their bread in a custom designed bread bag and reusable canvas tote that featured the Bakers Reserve Batch mark created specifically for this promotion. 

Logo, Packaging, Collateral, Digital

 

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Panera Bread

Panera Bread

PRODUCT TESTS 

As new offerings are introduced they are first tested in a small market. This Chicken Sorrentina test is one of many. Shown here are the countertop organizer and discovery panel. Typically these two pieces along with the greeter stand, banner and menu panels are included in each test. 

Environmental, Point of Sale, Menu Panels

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Panera Bread

Panera Bread

THE GIFT OF WARMTH

Purchase a travel mug and receive $1 refills for the rest of the year. After helping source the perfect mug, these conveniently gift wrapped travel mugs became the perfect gift on the go!    

Mug, Gift Tag, Gift Bag, Point of Sale 

Panera Bread

Panera Bread

HARVARD MURAL 

Illustration for mural at the Harvard Square location that emulates community and growth.

Illustration

Panera Bread

Panera Bread

ART LIBRARY

The following collection is part of an art refresh to replace existing pieces hanging in the cafes. We were thrilled to be part of this initiative! A total of 40 pieces were created within the year.

Illustration

 

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Panera Bread

Panera Bread

ART LIBRARY

Thanks to these artists who joined us in this collection...
Gwenda Kaczor
Jacob Moncla
Miguel Ordonez
Carole Henaff
Yulia Drobova

Illustration Art Direction

Panera Bread

Panera Bread

REPUBLIC OF TEA

As part of an exploration to better represent the many varieties of tea offered we worked with Panera and Republic of Tea to design this new collection of tea packaging.

Package Design

Razoo

Razoo

BRAND REFRESH

This new logo for Razoo, an online philanthropy platform, reflects the brand essence - "Live Joyfully". It is optimistic, bright, inspiring, playful and reminds us that small contributions add up to great value. 

Identity, Brand Standards

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Petty Enterprises

Petty Enterprises

HERO CARD

Known as "The King", NASCAR Hall of Famer Richard Petty continues his legacy on and off the track. From philanthropy to racing, this piece was designed to highlight each area of Petty Enterprises.

Collateral

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Petty’s Garage

Petty’s Garage

UNDER THE HOOD

Petty’s Garage is a high performance speed shop, building custom performance automobiles. They needed a piece that suggested just that. This pocket folder sports the legandary Richard Petty autograph, and utilizes the Petty blue, signature to the brand. 

Collateral

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Salsarita’s

Salsarita’s

BRAND REFRESH

As part of rebranding, Salsarita’s wanted to feature their famous house made salsas. This is part of the final set designed to show just how mild or hot these salsas actually get! Concepts follow that were part of the exploration along with environmental graphics, food tags and awning design.

Logo, Environmental, Signage, Food Tags, Digital Menu Panel Design, Awning

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Salsa Boards 2.jpg
Pepper Salsa Logo.jpg
Food tags.jpg
Digital Menus.jpg
Awning store front.jpg
Wake Forest University

Wake Forest University

THE CHINA INITIATIVE

Professor of Music, Dr. Peter Kairoff, performed in Shanghai in an effort to share experiences and continue collaboration to further Chinese enrollment. Each bi-lingual piece was designed to bring both cultures together for this international initiative.

Poster, Brochure, Tickets, Programs, Flyer, Banner

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Wake Forest University

Wake Forest University

SET YOUR LEGACY IN STONE

This piece was designed for Wake Forest University Schools of Business in support of the completion of Farrell Hall. The front walkway will be paved with a limited number of bricks and this piece was sent to alumni and donors to suggest a one-time gift for a personalized brick honoring those who wish to donate. 

Capital Campaign Mailer

Wake Forest University

Wake Forest University

STUDENT SERVICES

Poster and handout designed to inform students of a new service offering student expense reimbursements and student account refund payments by direct deposit.

Poster, Handout

Wake Forest University

Wake Forest University

STUDENT PASSPORT

Each newly enrolled student receives this passport to help guide them successfully through each year of college and into their prospective career.

Brochure

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Carpe Deacon.jpg
Bauhaus Furniture Group

Bauhaus Furniture Group

FEATHER SEATING

To highlight their plush feather seating Bauhaus needed a tag that could be placed on each feathery piece. This simple icon and hang tag created immediate recognition of these soft selections.

Hang Tag

Bauhaus Furniture Group

Bauhaus Furniture Group

NEW HEIGHTS COLLECTION

This new collection features different height sofas, you can pick the sofa that best fits you. To help promote this new line in time for the Furniture Market we helped with product naming, photography and design concepts. 

Banner, Display Card, Tent Card

Bauhaus Furniture Group

Bauhaus Furniture Group

THE COMPARTMENT COUCH

Featuring a hide away sleeper sofa, Bauhaus needed to convey several things here. To help promote this new line we helped with product naming, icon development, photography and design concepts.

Banner, Display Card

Bauhaus Furniture Group

Bauhaus Furniture Group

AMAZING ACCENTS

Customize your chair by picking the style you want along with the fabric. Another naming exploration was in order along with a graphic way to depict the various style chairs and fabric selection.

Banner, Tent Card

Bauhaus Furniture Group

Bauhaus Furniture Group

THE NEW BAUHAUS

Under new ownership we helped Bauhaus refine their logo to reflect this change along with an email invite to their showroom for the upcoming High Point Furniture Market.

Evite

Panera Bread

Panera Bread

SMALL BATCH BAKERY

Logo design selected to be published in LogoLounge Book 9, coming soon in 2016. 

Panera Bread

Panera Bread

SMALL BATCH BAKERY

Logo design selected to be published in LogoLounge Book 9, coming soon in 2016. 

Goat Lady Dairy.jpg
Razoo

Razoo

Logo design selected to be published in the 2014 LogoLounge Book 8. 

Cupcakes Galore.jpg
Jimbos BBQ Tshirt Enlarged.jpg
Food You Can Trust.jpg
Panera Recyles.jpg
Salsa Logo 2.jpg
Jason.jpg
Black Button Logo-Card.jpg
Carpe Deacon.jpg
Manahawkin.jpg
On Stage 2.jpg
Healing Arts.jpg
Resident Chef

Resident Chef

Logo design selected to be published in the 2014 LogoLounge Book 8. 

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Bakers Reserve Logo.jpg
PACE.jpg
After Gateway Logo.jpg
Scary Movie Night

Scary Movie Night

Logo design selected to be published in the 2014 LogoLounge Book 8. 

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Carolina Blues Festival

Carolina Blues Festival

POSTER

This was our very first Roost piece, a poster design for the 25th Annual Carolina Blues Festival. Our design won as part of a poster design contest sponsored by YES! Weekly. Thanks Will Hackley for the beautiful work and helping us reach out into the community. We won tickets to the event and enjoyed great music with great friends! 

Illustration, Design

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Christmas 2011

Christmas 2011

What fun we had creating these custom made coasters. We literally found a tree that was down behind our house and cut each coaster, dried them in the oven, drew each illustration by hand onto the coasters, and added a finish. Neatly packaged with straw, ribbon and a card. Fa la la la la!

Christmas 2013

Christmas 2013

Come Together and Create. Included in this gift set was a larger than life coffee cup that we hand painted with chalkboard paint and included a stamped pouch that housed chalk making this a fun way to come together and create for the holidays!

Come Together & Create

Come Together & Create

Introductory promo piece for Roost. Equipped with sketch book and woodsy colored pencils in our custom screen printed burlap pouch. 

Girls Just Want to Have Fun

Girls Just Want to Have Fun

Julie's colorful illustration style reminds us to have fun with our art! And a girl can never have too many shoes.

Illustration

Roost Business Cards

Roost Business Cards

LOVE, LOVE, LOVE letterpress printing...